The graph indicates that Microsoft only gets 6% of their revenue from small and medium businesses.  But I think that’s a faulty number.

Of the 20% from consumer and online… say … Best Buy purchases … how many of THOSE are purchased by small to medium businesses.  Then of the 19% OEM, how much of THAT is small to medium business sales?

I’m guessing that 6% is only those specific sales they can tie to SMB…. like me and my SMB VL sales and perhaps Office 365 where they can specifically identify a small biz.  But I’ll bet there’s a number of SMB sales hiding in that consumer and OEM categories.

2 Thoughts on “Microsoft I think your numbers are faulty

  1. Rosewood on September 20, 2013 at 4:33 pm said:

    I’ve been told a number of times that my clients that have 1-10 people, 1-15 computers, etc. aren’t Small Businesses and thus aren’t SMB. I’ve been told that by MS, Xerox, Dell and others.

    The reason was that they don’t make money from them. Dell? They buy the cheapest computer and use it for 6 years. So that loss leader Dimension 2400 they sold back in 2003 never got them anything else. Microsoft? A box of Office 2007 that got passed around the office didn’t make Microsoft any money. Xerox? Money is in print volume! 10 people just can’t generate what is needed for a good CPC contract.

    So it doesn’t surprise me that they aren’t counting those folks. If they did then the margins would look worse than they already do.

    But that’s just my opinion.

  2. Absolutely! OEM is still one of the cheapest ways to buy a PC with OS and Office. Lies, damn lies, and statistics.

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