Just as spam, worms, and viruses have polluted the signal to noise of the e-mail platform, now spyware threatens to cut the legs out from under customer confidence in doing financial transactions on the Web. But, does spyware threaten the economic underpinnings of the Web, or is it an opportunity to turn the problem on its head? What if we turn spyware from a threat into a service, where users accept monitoring of their activities in return for access to a secure, indemnified network of enhanced services? If this transformation were to take hold, the vehicle to carry it forward would be RSS.
Read the problem, RSS information router and solution –> http://zdnet.com.com/2100-1105_2-5307341.html