Most vendors provide high degrees of functionality & flexibility in new products that users expect out-of-the-box. The security process often takes an opposite approach of locking down functions so they are more difficult to work with. Many of the settings in the following two links will minimize information sent to the vendor and other parties by tightening security settings.

The first issue is that Windows 10 automatically assigns an advertising ID to each user on a device tied to the email address that’s on file. Using that ID, the company can tailor ads for web-browsing and using certain applications.  The next concern is that much of users’ personal data is synced with Microsoft’s servers.

Some of this information, like your Wi-Fi password, can then be encrypted and shared with your contacts, using a feature called Wi-Fi sense. Although, some have argued that this isn’t a security risk, because the user must choose to share the network. Additionally, Microsoft’s personal assistant, Cortana, must collect data as well to provide the kind of service it does, but it is likely not better or worse than its Apple and Google contemporaries.

One of the final security checks you can do is to opt out of the personalized ads while browsing in Microsoft Edge. Click the following link or paste it into your browser: … Click the Xs next to the options to turn off “Personalised ads in this browser” and “Personalised ads wherever I use my Microsoft account.”