Apple offer improved innovation in its 4th generation of the Watch as noted below

Apple Watch Series 4 review roundup: There’s no other smartwatch like it

The brand new Apple Watch nearly stole the show at Apple’s iPhone event last week. The fourth-gen smart watch looks much sleeker than its predecessors, as Apple managed to increase the display and slightly reduce the thickness. But Apple Watch Series 4, which launches in stores later this week, doesn’t only bring a major design makeover. It also packs a bunch of new health features unseen on any competing device, including an ECG monitor that’s just one touch away. With a few days to go until Apple Watch 4 ships, the first reviews are out and they’re all packed with praise for Apple’s new Apple Watch Series 4.