Companies offering potentially too good to be true money-making opportunities have been notified by FTC to true up advertising so it is more realistic.

FTC puts over 1,100 businesses on notice about deceptive money-making claims | FTC Consumer Information

The FTC is ramping up its efforts to stop companies from using false or misleading earnings claims to draw people into their business ventures. The agency sent notices to more than 1,100 multi-level marketing companies, business opportunities, franchises, investment coaching companies, and “gig” companies. The notices remind the businesses they must follow well-settled law when making earnings claims to potential participants, workers, and buyers.

Among other things, the notices tell the companies that they:

    • can’t make false, misleading or deceptive claims about the earnings you can expect
    • can’t misrepresent that you don’t need experience to earn income
    • can’t misrepresent that you must act immediately to buy or be considered for a money-making opportunity, and
    • can’t misrepresent that buying a money-making opportunity is risk-free or involves little risk.

Before acting on claims about potential earnings:

    • Do your research. For example, before starting a new “gig,” search for information about the company online, like how it pays its workers and any other conditions of the offer.
    • Question claims about future riches. Promises that you’ll be able to quit your job, work from home, and live lavishly often are false.
    • Steer clear of companies that use high-pressure sales tactics. Any company that says you must act immediately or discourages you from taking time to study the company is one to avoid.