CRM: The value of your company equals the value of your relationships

Whether you call it networking, community involvement or social media, today many businesses realize that their market value is based on their relationships with customers. In this video interview Brad Wilson General Manager of Microsoft Dynamics CRM talks about the value emerging trends as companies come to terms with the strategic value of a 360 degree view of their customer relationships. As a customer and a provider of CRM, it is clear to me that managing relationships is by far the most important aspect of our business.   Jeff Loucks Chief Strategic Architect | Winrox | 425-577-7377 IAMCP Canada | … Continue reading CRM: The value of your company equals the value of your relationships

IAMCP Explaining the value – Benefit review – E-learning Portal and Discounts

In February I became the acting president of IAMCP Canada. Like many things I do in the community I often invest first and learn about the benefits later. It is a strong belief that communities in the technology field offer very high value. However, having said that IAMCP is a little different since it charges for membership and as someone who needs to understand the value of membership I wanted to embark on a systematic review of each area to be better able to explain the value to prospective members. This article is focused on a benefit brought forward by … Continue reading IAMCP Explaining the value – Benefit review – E-learning Portal and Discounts