In the CRM world we always have to bear in mind the system is meant to reinforce good customer relationships. I have explored in my previous posts how from time to time people miss the mark. We need to bear in mind the principles which make sales people successful and gear the system to reinforce that success. The following are five principles of sales which create opportunities for success. We use them to review the system implementation and ensure that we are enhancing the opportunities for the principles to be applied. Listen to your customers Seek to understand your customer’s … Continue reading Dynamics CRM–5 Principles of Sales to bear in mind while implementing
Many would have you believe that implementing a CRM system for Sales is about asking process questions like the ones that follow. While you read them think about what your organization is trying to accomplish and what your focus as a company is all about. Bear in mind your major strategies, product niche and the unique competitive position your are trying to build with your company. Now read these questions and ask yourself, does my process reflect my strategy? Do these questions help me implement unique value for our clients in selecting our products because they are a superior fit … Continue reading CRM Sales Process questions that give you part of the answer–But is it enough?